1. Overpricing Your Property
Pricing too high is one of the biggest mistakes we see across the Nelson region.
While it’s natural to want the best price, an unrealistic figure can push serious buyers away and cause your property to sit on the market.
In real estate, you’re either sitting on the market for sale — or sitting in the market to be sold.
Getting your price and strategy right from day one creates early momentum and competition, often leading to a stronger final result.
2. Poor Presentation
Buyers make decisions fast — often within seconds of walking through the door.
Homes that feel clean, light, uncluttered, and well-maintained always perform better.
Strong presentation can easily add tens of thousands to your sale price.
A little time spent on staging, landscaping, or a fresh coat of paint can make all the difference to how buyers connect emotionally with your home.
3. Choosing the Wrong Sale Method
Auction, Deadline Sale, Negotiation — the right choice depends on your specific property and what’s happening in the local market at the time.
Choosing the wrong method can limit buyer engagement and reduce competition, affecting your final price.
A smart agent will guide you towards the best approach for your home, based on real buyer behaviour and what will create the most competitive environment.
4. Skimping on Marketing
Getting your property seen by the right buyers is critical.
You should expect to invest around $1,500 into professional marketing to maximise exposure.
This includes high-quality photography, premium online placements, social media promotion, and targeted buyer outreach.
Cutting corners on marketing often leads to reduced interest, lower offers, and longer time on the market.
5. Hiring the Wrong Agent
Not all agents deliver the same results.
Choosing an agent based purely on the lowest commission, the highest quoted appraisal, or offers of free (low-budget) marketing can cost you far more than you save.
Saving a few thousand upfront can easily cost you tens of thousands in your final sale price.
You need an agent with a proven record of results, strong marketing strategies, expert negotiation skills, and clear, honest communication.
The right agent won’t just list your home — they’ll position it to achieve the best possible outcome.